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The First Cut is the Deepest: Avoiding Costly Mistakes in Cloud Spend Optimization
The First Cut is the Deepest: Avoiding Costly Mistakes in Cloud Spend Optimization
Wasting your way to chapter 11 It’s an accepted industry estimate that around 30-33% of cloud spend is wasted1. In my ...
How Google BigQuery can help marketing teams do more with their data
How Google BigQuery can help marketing teams do more with their data
Data is the ultimate business differentiator, which every marketing team knows. It can help you stand out from your ...
How Retailers Can Personalize the Customer Experience Using Google BigQuery
How Retailers Can Personalize the Customer Experience Using Google BigQuery
Retailers have always had to adapt quickly to changing market conditions. But the pandemic accelerated the need to ...